Note the name, both on the sign and on the building: Farhi. Landlord Shmuel Farhi may be the biggest landlord in downtown. He certainly owns the greatest number of buildings. This building, the old Bell building, is one of his and it sports his usual large sign designed to attract tenants.
The Farhi name decorates many downtown structures. If Farhi has his way these signs will not fade away after 210 days as the present city bylaw stipulates. The landlord would like to see a change in the city bylaw restricting how long signs like his may stay up, and how much time must pass before they can be reinstalled. The limit now is seven months up, five months down.
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